SOCIAL MEDIA MARKETING FOR SMALL BUSINESS

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SOCIAL MEDIA MARKETING FOR SMALL BUSINESS

About 33 % of consumers are not connecting with brands on social networks, according to a new report by interactive marketing firm Razorfish. Razorfish surveyed 1,000 consumers who reported both social media and ecommerce activity with the goal to find out how social media influences their purchasing decisions. 80 % were members of at least one social network and 40 % were active in two. -Social media has quickly become one of the most talked-about topics in marketing. We didn’t want this report to just be more of the same, so instead we took a different, more scientific approach to evaluating this phenomena and measuring its effects,- said Shiv Singh, VP and Global Social Media Lead at Razorfish. -Today, a brand’s actions speak louder than its words and pushing out messages is no longer enough to excite and engage consumers.- The question is now: How about you the small businesses and your social media activities? More than brand companies, small and medium business should step into social media marketing to expand your message and spread the word to the potential client, to make him informed, to make him interested and to make him a paid customer. To bother your targeted audience with outbound advertising messages is not enough in today’s times. The user out there has established some kind of personal advertising filter. Moreover he wants to find valuable information when he decides that he needs them, not when you decide to send him message through email marketing, radio or TV commercials, or call him by phone and disturb his daily doing. You need to build your credibility to address your marketing message. You need to be personal and authentic and to avoid sounding like an advertisement. Behelpfuland bevaluableofferrelevant content. This is the way how you as a small business cangain customer loyalty. – BE THE FLAME NOT THE MOTH! – Read more great posts like this one, visit -Blog Ad Monkey-. Stay tuned and subscribe to my blog viaRSSto get more great posts like this one. Your comments and ideas are welcome!

KPMRS is a free website ranking monitoring, Keyword rank checker and Back link tracker SEO tool . It tracks search engine positions for keywords phrases on Google, Yahoo, Bing and Monitor your website rankings for different keywords for free.

Business Entrepreneur and the Web Hosting World

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Web hosting providers are able to offer business entrepreneur a number of different things when it comes to their Website hosting. Sometimes, Website needs better hosting types for its videos, since a faster connection will allow faster downloads and more consistent flowing. When it comes to web host for streaming videos from Internet servers, there are several important things that user will need to keep in mind. First, an entrepreneur will want to choose a web hosting service provider that is reliable. This is important because no matter how fast the connection is, if it keeps cutting out an entrepreneur will not be able to upload or download what they want to accomplish.

It is also important that the entrepreneur knows disk space and bandwidth limitation when it comes to their Website hosting. Actually there is a limitation on the amount that can be downloaded. When it comes to a web host flowing video from Internet servers, it is very important that if the user notices anything slow of unnerving about the process that they talk to their web host if there is any type of problem.

If an entrepreneur is curious about what type of hosting is suitable for video Website, there are certain options available, and their advantages are almost limitless. For some people, that change shape will be the fact that there are news videos available. For others, it will be the highlights from sports games and races or fights. And still others will be curious about the ever expanding world of online gaming business on the Internet. Even many business entrepreneur building entertainment videos Website for more profit.

This can change from place to place and while controls can be put on the system in order to block certain sites, it will also be important that there are discussions that take place in order to determine what, if anything, will be blocked, this way if anyone ever cannot access something they know why.

Searching for reliable web host on the Internet is not very difficult. All an entrepreneur needs to do is access the search engine of any web browser. From here it is very easy to type in what they want to look for. This will be important if the user want to get reliable web host for the Website. The entrepreneurs do not need to think they will be overcharged by their web host, because this will not happen. If the bandwidth and disk space or other resources used in a right way entrepreneurs do need to pay any extra charges for its specific use, but if they are not then the entrepreneurs need to be aware of what they are getting into.

Role of Management Education in Shaping Future Managers and Entrepreneurs

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When we talk of management education, we are basically referring to shaping up the students, aimed towards developing their competency and capability either as a manager fit to join an organization and help it to grow or as entrepreneur, to establish and grow ones own business. This capability does not come from possessing a management diploma or degree, but also requires developing in the students the will and skill to contribute for self sustenance and nation building. Presently it is seen, that there is a wide gap existing between the type of management education imparted in MBA colleges and what is there in real life management in business organizations. In order to make management education more realistic and useful for the industry, certain key areas need to be identified. These could be:-

(a)Benchmarking quality management education to create an enduring quality managers and entrepreneurs.
(b)Bring in professionalism in management education.
(c)Adequacy of qualified and competent faculty members, proper infrastructure, support facilities and regular updating of curriculum.

Benchmarking Quality Management Education

Benchmarking with the top management colleges inspires an institute to produce quality managers. Management education needs to include knowledge, skills and abilities (KSA) that are needed today and that will be needed tomorrow by the industry. The mission of management education should be to become innovative and creative. The objectives of benchmarking should be to:-
Make own students employable in industry.
Moving the institute from academic mode to corporate mode. To achieve these objectives the agenda should be:- (a) To identify the industry expectations of the skill sets required of students. (b)To identify the areas of Total Quality Management (TQM) in management education. (c) To identify the changes required in teachers imparting management education.

Professionalism in MBA/PGDM Education

There are many reasons for the wide differences in the quality of management education in different institutes in India. The main reason is the absence of a body that can ensure that the standards set are practiced and retained by all management institutes, like AACSB in USA. We do have an apex body the All India Council for Technical Education (AICTE), that is responsible for setting the basic framework, guidelines and standards for quality of business education, there are however many problems when it comes implementation of these standard by MBA colleges and institutes and these problems undermine the effectiveness of these standards. In order install quality in management education in India, the AICTE and MBA colleges / universities in the country should focus on the following issues:-
Quality of faculty.
Infrastructure development.
Accountability of management institutes.
Values and ethics.
Role of professional bodies (AIMA, ISTD, etc).

Wealth Attraction For Entrepreneurs Dan Kennedys Wealth Creation Strategies

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Whether youre drowning in a mountain of student debt or buried under the weight of an empty retirement fund, you know its time for a change in your life. You may have already tried the popular law of attraction books that convince readers that shiny, happy thoughts are the only way to manifest wealth. If they havent worked for you, consider learning from abundance creation experts, such as the Dan Kennedy wealth attraction series. This series is truly exceptional material in its category and is well worth checking out. I promise you, it will be worth your time.

It doesnt matter if youre already a self-made entrepreneur or a regular Joe struggling to get by, No B.S. Wealth Attraction for Entrepreneurs can become an essential part of any wealth creation library. How can you use his techniques if youre not a business owner? Dan Kennedys wealth attraction books and seminars break abundance attraction strategies down into easy-to-follow steps that translate into real-world strategies. That is the beauty of this material. It is no-nonsense and easy to understand and follow. Even a newbie can take the steps outlined in Kennedys curriculum.

If youre looking for No B.S. Wealth Attraction tips and guidelines, here are the 3 places to find them:

1. Books
Kennedys No B.S. Wealth Attraction for Entrepreneurs, for many readers, has become as close to a bible as the business world can get. He presents his wealth attraction expertise in the form of dozens of tips that anyone can useno M.B.A. required.

2. Seminars
Wealth Attraction for Entrepreneurs seminar is another way Kennedy gives practical wealth-building advice. These seminars, famous for their star-studded speakers and jam-packed info sessions, are not cheap. But it is an investment, and if you use the information correctly, you increase the potential to build your bank account. Youll need to ask yourself, What is earning my first million dollars worth?

3. Members Only Website
Dan Kennedy wealth attraction advice isnt limited to his No B.S. Wealth Attraction series or his renowned seminars. He has also helped to build one of the most respected money attraction websites in the business world. The site, which does charge membership fee for different levels of information, is filled with business resources, web seminars, and access to wealth attraction groups in your area.

Its true that the Wealth Attraction for Entrepreneurs series isnt for everyonesome arent ready to hear his pulls-no-punches style. For those who are ready to start building the kind of wealthy lifestyle they deserve, however, its an investment worth considering.
Remember, too, that wealth attraction for entrepreneursor any other money attraction programdoesnt work through osmosis. Building wealth beyond your wildest dreams takes some leg work. But if youre willing to invest your time youll soon find yourself enjoying a 3-week cruise or buying season tickets for your favorite football team.

Tips Choosing Your First Business as an Entrepreneur

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There is a big misconception regarding first time entrepreneurship and that is the justification that it is okay to fail your first time simply because some well-known entrepreneurs failed and then hit it big.

What is not mentioned is the number of individuals who failed their first time as an entrepreneur and never got a second shot. Therefore, you might as well make it profitable the first time around.

Thus, to ensure higher odds of entrepreneurial success, you must choose the right business.

Here are 4 tips how:

1. Don’t Let the Economy Determine What Business You Should Start

The first thing that entrepreneurs think of when starting a business is our current economic condition. Although it is hard to bypass the thought of a horrid economy and the subsequent effect on your new entrepreneurial venture, it is imperative that you not let the economy sway your decision.

This will especially prove true when the economy turns in the next few years and you are left with an average business that was overly defensive and a lot of regret.

2. Let Google Assist You In Your Choice of Business How do you truly determine market demand for the product and / or services you plan to offer?

One way to do it is to use the Google Keyword Checker. This basic site will tell you how many people are searching monthly for your product or service.

Another key element that the Keyword Checker brings to the table is the use of adjectives.

For instance, you may want to open a business selling blue widgets, but upon looking up how sought after the product is on the web, you find out that green widgets are searched for times as often as blue.

3. You Cannot Avoid Sales, Instead You Must Embrace It and Not Let It Determine Your Business Choice

A willingness to engage in sales separates the men and women from what will be future job seekers.

Entrepreneurs hate sales because for some reason they tend to be more afraid of rejection than your average Corporate Joe or Jane. Why this reason is, I cannot tell you, but to avoid human interaction, entrepreneurs will completely alter the business that they are going into.

What they don’t realize is that regardless of industry, sales is part of business and, thus part of entrepreneurship.

4. K.I.S.S. Keep the concept simple (or, to use the real phrase, Keep It Simple, Stupid). A rule of thumb for first time (and any entrepreneurs) is that if you cannot explain your business in two sentences or less, it’s most likely not going to sell.

It is very rare that people reinvent the wheel with entrepreneurship. As a matter of fact, you can count them on your fingers: Bill Gates, Steve Jobs, Sir Richard Branson and ?

The odds of hitting Pick 6 are better. In entrepreneurship, especially when choosing your first business, go for a base hit, not a home run your first time at bat.

An Unfading American Choice About Pizza Franchise Opportunities

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The pizza industry is just one of among the most lucrative business in the U.S.; with a consolidated earnings of over $40 billion this 2013. The sector additionally never looks to have a lack of customers, with an average of about 90 percent of all Americans enjoying pizza approximately once a month. No matter if you’re preparing to start a little something fresh or to capitalize on the popularity of a specified brand, terrific pizza franchise opportunities could be made better by grasping these quick tips:

Make Thorough Assessments. .

Capital is a significant matter when taking up a franchise business, and this incorporates the monetary resources and real estate important to sustain a business locally. When it comes to any food business, on the other hand, connectivity to ample materials of high-quality ingredients is equally as crucial, so you’ll ought to consider shipping and storage costs accordingly. Lastly, you’ll ought to look at the franchise area, local climate conditions, and market demographics to decide on the viability of the enterprise.

Do Your Homework.

Previous to consigning to any business judgment, analyze the several franchise prospects available so you can pick the best option. After all, it is certainly never a good idea to follow your intuition on its own; you also ought to make an enlightened and experimental examination of any business opportunity. Learn about the licensing terms and your fiscal responsibilities as a franchisee so you’ll know exactly what is anticipated of you.

For instance, you may be called for to invest in equipment and materials solely from the franchisor. If you might, talk with other franchisees and request their guidance. It also never hurts to check the franchise’s details against the Better Business Bureau (BBB) or the Small Business Administration (SBA).

Get Everything in Writing.

It may not be wise to choose a disclosure record or a contract proposal. Some franchise deals may also involve commitments that are not written in the contract. If a franchiser is hesitant to even put such words on paper, then that must give you reconsiderations.

Food is a basic necessity, and new franchise opportunities for pizza just about never have to deal with lowered demand. When entering into a likely prosperous business venture like this, nevertheless, it is always wise to tread with care. Browse through the SBA’s quick guideline for acquiring franchises at:. sba.gov/content/franchise-businesses

All Top Entrepreneurs Have It Passion

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Looking at the top entrepreneurs in any field will show one common quality to which they can attribute their successes. In most every case their business success is a direct by-product for the passion they possess. No where is this more true than with internet entrepreneurs being that in most instances their passion is their chief major resource. For many working online their financial resources are limited therefore they must call upon other resources to compensate as a result. So why does being passionate play such an essential role in the financial ‘fates’ of successful entrepreneurs?

Here is a look at 3 huge benefit this one particular quality offers anybody working online in terms of their ability to achieve business success!

Excitement Initiates Action

For many taking the first step is the most difficult part of carrying out any plan. The excitement produced by being passionate helps to push people to take immediate action. As many know the first step is usually the hardest one to take but successful entrepreneurs use their enthusiasm to overcome this hurdle.

Enthusiasm Drives You On

The energy supplied by an enthusiastic mood helps to propel internet entrepreneurs further into any new project or business venture thus creating momentum. As progress is seen moods are driven higher and so is the level of motivation as well. This is a good position to be in because after seeing progress you also know the concept or ideas you are pursuing actually work.

Resilience Drives You Even Further

Now it is unrealistic to assume there will not be glitches or set backs to contend with but when they do arise your passion helps to minimize any disappointment or discouragement. The tendency is to continue moving forward and the attitude is you will not be denied and this is what is needed to achieve business success. The willingness to do what it takes to get the job done and passion helps to provide and nurture this willingness!

The top entrepreneurs in just about every field all share a common bond insofar as a certain quality they all possess. Being passionate about their business pursuits seems to be an very important factor as to how many successful entrepreneurs reach their goals. In fact no where is this more evident than with the vast majority of internet entrepreneurs. For many working online financial resources are limited therefore what they lack in capital has to be made up for in their efforts and determination. Passion serve as a great resource, as the discussion above explains, for supplying the necessary drive and resilience needed for business success. If this is a ‘resource’ you have in abundance than channeling your efforts online seems to be the way for you to go!

What is the Difference Between a Credit Union and a Bank

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Banks and credit unions seem very similar to most people. They both offer deposit accounts and various types of credit. They have many of the same services, telephone banking, online banking and ATMs; but there are some major differences between the two. If youre wondering where to turn for your next personal loan or arent sure where to open a savings account consider the following differences between a credit union and a bank.

Credit Unions

A Credit Union is a member-owned not-for-profit financial cooperative governed by a Board of Directors elected by the credit unions members. The members of a credit union usually have something in common, such as living in the same geographical region or belonging to the same organization.

Credit Unions offer everything from checking and savings accounts to small business loans, car loans, mortgages, personal loans, and more. A credit unions main focus, however, is on savings and it will usually offer higher interest on savings products than a bank. A credit unions not-for-profit status means that any income it earns is given back to its members, usually via lower interest rates and fees.

Banks

A bank is a stockholder-owned financial institution. Its main goal is to make its investors money and it does so by investing its customers money or lending it to other customers. When you make a deposit at the bank you are essentially loaning money to it. The bank pays you back in interest for that loan but the rates vary depending on the bank (consider that 0.05% youre now making on a savings account you opened several years ago when interest rates were much higher).

Banks also make their money in fees (ATM fees, overdraft fees, late payment fees, etc.). Banks carry the same products as credit unions, deposit accounts, IRAs, credit cards, and so on, but unlike a credit union, a banks products are FDIC insured. (Credit unions are insured by the National Credit Union Administration (NCUA) so funds are still guaranteed should the credit union fail).

While it may seem that banks and credit unions both offer the same products and the only difference is in who owns them, credit unions lead the way when it comes to service. Surveys of bank customers and credit union members consistently show a higher rate of satisfaction among credit union members. And while banks are often able to provide more convenience, in that they typically offer more branch locations, customer satisfaction is not as high.

India’s Strong Gold Investment

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We all know that the glitter of gold can be too hard to resists sometimes. This is why investing in gold has become one of the most profitable transactions that you can make these days. When it comes to choosing the right gold products you surely have where to pick from: 1 kilo gold bar, gold coins, gold bullion, one ounce gold bars, gold funds and so on. The variety of gold investments is daunting, therefore making a choice can become a rather difficult task.

Gold is and has been the preferred investment for Indians especially because the potential price increase and because it is considered a hedge against inflation. Studies show that when the inflation rises with 10 percent, for example, then the process for gold will rise for 30%.

Throughout generations, gold has been one of the most trusted investment vehicles. Taking into consideration that the gold production on a worldwide scale is far below than the demand, gold prices are likely to go up in the months to come. Gold has proved itself to be the only medium of exchange that is absolutely free of credit risk. This is why the trend among investors is to invest at least part of their savings in the precious metal.

Buying gold however, can take numerous forms. One of the most popular ways of investing in gold in India is definitely jewellery. For Indians, owning gold jewellery is a sign of wealth and it gives them the advantage of owning physical gold and also being able to use it for fashion purposes at the same time. Of course, there is a downside to this also: the loss of value due to impurities, the high charges and exchange rates when and if they decide to sell them.

Another gold investment product, which has become quite popular is represented by the gold bar. This is the oldest form of gold preservation and the advantage of this product is that it can be found in various sizes: one ounce gold bar, 1 kilo gold bar, 20 grams gold bar and so on. This gold product offers the satisfaction of holding gold and knowing that you can buy or sell it online at any time. When you own physical gold bars then you need to deposit it in a vault and take out insurance in order to protect your investment.

India, as well as other important economic powers of the world, such as China, have started to invest heavily in gold. Therefore, when you want to make sure that you protect your investments then you have to start doing the same thing.

Yandex.money Api Module Is Now Integrated Into All Worksforweb Classified Scripts

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The CIS and Russian classified website owners-to-be should now rejoice, because some good news is headed their way. To be more specific, the intrepid classified software script developers of Works for Web have now included the Yandex.Money API module add-on in all their top scripting products, which include the iRealty, iAuto, and iLister programs as well as variants like the iLister Pets and iAuto Bikes.

This module is a continuation of WorksforWebs efforts to provide unique regional experience for classified website owners, while preserving the worldwide universality of the classified solutions.
The module comes in line with the RTL template sets for the Middle East market, country packages for UK, Australia, New Zealand, and Canada. This time, it is the regional payment scheme exclusive for the Russian Federation and CIS countries.

There are many advantages to having the Yandex.Money payment gateway module added to WorksforWeb products. Chief among them is the fact that Russian consumers could now offer Yandex.Money (.) as a payment option without going through custom integration of payment gateways native to the country. Furthermore, unlike non-region-specific international payment systems, Yandex.Money API is also partnered with all sorts of national and local banks within the CIS and Russian Federation region, which ensures payment convenience for a vast majority of Russian WorksforWeb classified website owners.

The Yandex.Money module ensures that all Russian WorksforWeb.com customers will be catered to regardless of their choice in banks or their location within CIS countries or the Russian Federation. It is no wonder that CIS and Russian Federation users specifically requested for the inclusion of payment gateways like Yandex.Money.

Indeed, a Russian regional payment gateway such as Yandex.Money has a number of advantages over international ones primarily because depositing and withdrawing payments via Yandex.Money API is extremely easy for customers. Additionally, there is no need to worry about currency exchange rates because all payments conducted with Yandex.Money come in Russian Roubles.

Russian and CIS residents will enjoy a secure payment system with multiple protective layers and defensive measures that ensure that the transaction data remain safe and private. Yandex.Money supports payment deposits and withdrawals from a vast network of banks, payment institutions, and payment integration solutions within the Russian Federation or in the majority of CIS countries.

Obviously, the absence of language barriers is an important benefit to the residents of this huge landmass in Europe and Asia. WorksforWebs solutions feature easy-to-configure Yandex.Money module settings, and the registration procedure to sign up for the service is straightforward enough to be done by most novices.

As of today, the Russian customers are among the first to benefit from the convenience of having their own standardized payment gateway for all WorksforWeb classified software scripts. However, other modules that target specific regions, countries are also coming up in the very near future to give the customers even more reasons to choose the best classifieds software solutions from WorksForWeb.